Tom Fox: At Ironman Canada, her success just didn't add up


Sometimes things just don’t add up.




Richard L. Cassin Publisher and Editor
Jessica Tillipman Senior Editor
Elizabeth K. Spahn Editor Emeritus
Cody Worthington Contributing Editor
Julie DiMauro Contributing Editor
Thomas Fox Contributing Editor
Marc Alain Bohn Contributing Editor
Bill Waite Contributing Editor
Shruti J. Shah Contributing Editor
Russell A. Stamets Contributing Editor
Richard Bistrong Contributing Editor
Eric Carlson Contributing Editor
Bill Steinman Contributing Editor
Aarti Maharaj Contributing Editor
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Sometimes things just don’t add up.
Sports sponsorships are now a $145 billion business. But this remains a risky endeavor, particularly when studies indicate that reputational risks are regarded as the greatest threat to a company's market value.
To "Armstrong" is defined in a prior post on the FCPA Blog as cheating and misleading your teammates and the public.
I admit to having been very conflicted over Lance Armstrong. He's a Texan, from Austin, so we have that immediate connection.
Doping in sport, like graft in business, skews the rules of the game.
How does a good company with excellent products and a strong reputation turn into a criminal enterprise?
It wasn't just that he cheated. Or even that he lied. It was the way he lied.
Here's the statement from the CEO of the United States Anti-Doping Agency, Travis T. Tygart, about the US Postal Service Pro Cycling Team doping conspiracy: